What is meant by "Media Management" in Avid Media Composer?

"Media Management" in Avid Media Composer refers to the comprehensive process of organizing, managing, and retaining media files throughout the lifecycle of a project. This involves handling all aspects of media, including importing, organizing, tracking, and archiving files to ensure that they are easily accessible and usable when needed.

Effective media management is crucial for maintaining workflow efficiency, allowing editors to locate and utilize media without unnecessary delays. This process includes creating bins, using metadata, and employing various tools within Media Composer to keep everything sorted logically and systematically. Proper media management ensures that projects can expand and change over time without losing track of important elements, making it critical for anyone involved in post-production work.

The other options focus on different aspects of the editing process or user interface customization but do not encapsulate the holistic approach to managing media assets that is central to "Media Management."